我们烤面包:品牌的创建与设计

我们烤面包

Brand Creation & Type Design

品牌的创建与设计素材

The objective of this project was to create a brand that would be selling a specific product and place it in a retail environment as its own entity. The brand would be specific to that retail store and would have its own in-store display. I created a company called We Bake Bread.

这个项目的目标是创建一个品牌，将销售特定产品和地方它在零售环境中为自己的实体。该品牌将特定于该零售店都有自己的店内展示。我创建了一家名为我们烤面包。

圣诞节，我收到了这个可爱的陶瓷面包。我立刻爱上了它。我渐渐不仅在颜色但自己做面包的想法。当这个项目的时候，很明显我想卖什么产品，我的陶瓷面包。然后是它创造品牌的挑战。

Let me give you a little background to this little hypothetical company I created. It was established by a women in her early thirties. She grew up in the country and her mother would make homemade bread every night for dinner, using nothing more than her ceramic bread baker. This women grew up learning the secrets of bread baking and the most precious thing given to her when she left her mothers home was one of the ceramic bread bakers. She mastered her skills in college and decided to open up this little company. The company was to reflect her country background. It is targeted towards women ages 20 to 35, the Pinterest lovers, and DIY gurus. This is important because the same people that want to create things themselves compared to buying them are the people that are going to want to make their own bread compared to buying a loaf at the store.
让我给你一点背景这一点假设公司造就了我。它是由一个三十出头的女人了。她在乡下长大，她的母亲将自制面包每天晚上使用，不外她陶瓷面包。这女人成长学习面包给她离开时，她母亲的家是一个陶瓷的面包师傅最珍贵的秘密。她掌握了她的技能在大学和决定开放这一利特尔公司。该公司是体现了她的国家背景。它是针对女性年龄20至35，Pinterest”，和DIY大师。这很重要，因为相比，要创建自己的事情一样的人购买他们都要比在商店里买一块面包做自己的人。